There are three major groups covered by Search Engine Land’s Periodic Table Of SEO Success Factors:
- On-The-Page SEO
- Off-The-Page SEO
Within each group are subgroups, as each chapter of this SEO guide will explain. These subgroups contain one or more individual SEO factors with a specific weight or importance.
Violations, while a group unto themselves, are displayed under the group and subgroup to which they’re associated.